Simple, Basic, Fundamental.

I've been hearing this a lot as I spend time out traveling, doing GSR's with new coaches and their new coaches. Launching businesses with Grand Openings and the one thing that I constantly hear is "The Coach Office is confusing" and a lot of questions about details that have no real impact on our day-2-day business. (Don't go out to do Beachbody, do Beachbody while you are out).

A new coach (about a week old) was asking me about volume and placement with a look of terror in her face as she asked me these questions. I could tell she felt that understanding how everything works was imperative to run her business. I let her know that her question, though valid, wasn't important at that time and not to concern herself with that. When I told her this, a weight from her face was lifted and she smiled and with a sound of relief she said "Oh, thank goodness."

I'm asking all my coaches to refocus. To clear of the lense and if you are new or if have been a Coach for a while just remember what it was like when you joined. Scared, overwhelmed, skeptical, cynical, and very timid.

I'm asking for all my leaders and new coaches who sponsor Coaches into this business to tread lightly on new Coaches. Get them doing simple things in their business anyone can do.

It starts with the Basic Fundamentals of the Game Plan that drives this business.

1) Get all Coaches Started Right (GSR Interview, Grand Opening)

2) 2 exposures a day. (Make a list of 10 to 20 names. 2 emails a day. "I'm fired up about this and you need to watch this video.")

3) Attend a weekly event. Local: Fit Club, Home Party, Briefing/Training. National: Summit, Game Plan Training

4) Personal Development - "Go to work harder on yourself than you do on your business." Read 10 pages of a good book, Listen to 15 minutes of a good audio,

5) Be a product of the product - 30+ minutes of exercise a day, drink your Shakeology. "You can't recommend a meal you didn't eat, a movie you didn't see, a doctor you never saw."
Repeat. You cannot do Step 2 if you didn't do Step 1. Baby steps. One foot in front of the other and allow your Coaches to grow into this business.

It's a simple business. It's not easy, you still have to do it but it's a simple business and people love to complicate it. The best marketing tool, the best "pitch" is your own passion for a product that you experienced. You are the 20 second commerical. No one will ever argue with your passion, or your WHY. Become an expert on your 20 second commercial. "I got started b/c I lost weight, got in shape, love helping people. The products are awesome and you need to watch this video ASAP. You'll be glad you did." Then get out of the way and let the 3rd party tool play.

You don't have to be great at this business, you just have to be busy. Busy sharing your 20 second commercial, accompanied with a 3rd party tool, then followed up with a call asking "What did you like, the fitness, the business or both?" Sort don't sell, work with the willing and repeat.

BRING IT!!

Joey


Join. Follow. Lead.®